Online Promotion – Do You Need Your Book in Hand to Begin? Absolutely Not!

Author: Rosey Dow

When we talk about online information promotion, many people assume that they must have a book in print before they can begin talking about their topic online. Nothing can be further from the truth.

Even if you don't have a book, you can use the very same principles of online promotion to create other types of information products such as audio files or online articles. With a little advance planning, you can take those products and create your book. What a great way to become an author because your work will do triple duty from the get go.

You will:

1. Get your name out as an expert in your field right away.

2. Have written content to put into the book.

3. Make you money before the book comes out.

A fairly recent product has emerged called a blook. This is a blog that an expert created for the express purpose of writing his book. First, he or she creates a general outline of what the book will contain. He posts to the blog on various topics in the outline. When the blog contains enough content, the posts are then compiled into book format. A little editing and Voilà! the book is born.

The same technique could be use with audio or video teaching segments. Have those items transcribed and you are on your way!

It’s time to get a divorce. Stop being married to paper and ink. The 21st century offers so much more. The time to begin is today.

Article Source: http://www.articlesbase.com/non-fiction-articles/online-promotion-do-you-need-your-book-in-hand-to-begin-absolutely-not-715653.html

About the Author:

And now I'd like to invite you to ask me your questions about online marketing at http://RoseyDowInFocus.com.



Rosey Dow is CEO of Experts in Focus--http://expertsinfocus.com